Founded in 1996 in Greenville, Texas, Innovation First International is dedicated to the idea that innovation should be an early part of every design process.
The privately held corporation started out developing electronics for autonomous mobile ground robots. They have since branched out into manufacturing educational and competitive robotics products and are now a leading developer of consumer robotics toys.
The company’s subsidiaries include:
Innovation First Labs, a development wing that also produces HEXBUG, a line of Micro Robotic Creature consumer toys